Posted by Cyrus-Shepard
When Craig Bradford of Distilled reached out and asked if we’d like to run some SEO experiments on Moz using DistilledODN, our reply was an immediate “Yes please!”
If you’re not familiar with DistilledODN, it’s …
Tools That Every Entrepreneur Needs to Build Up
Being an entrepreneur means constantly working on your skillset. Especially in a society with changing digital options at all times, it can be complex and frustrating to figure out what your next step or class needs to be. What are …
How to Use Your Customers to Generate New Leads
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In the world of business, it is always a good idea to use all of the tools you have at your disposal. One of those tools is your current customers. One great thing current customers can do is …
What Every Business Needs to Meet Their Growth Goals
In your business plan, you have probably outlined your goals for the growth of your business. But you may not have worked out the exact way that you will be able to meet the goals you’ve set for yourself. When …
How to Build More Customer Loyalty
There are lots of ways to measure the success of your business and keep tabs on your reputation. One of those measurements of success is the customer loyalty you enjoy. Loyal customers are repeat customers, and having more of them …
The Unique World of Franchise Marketing [Guide Sneak Peek]
Posted by MiriamEllis
Image credit: Dion Gillard
Can franchises make good digital marketing agency clients? There are almost 750,000 of them in the US alone, employing some 9 million Americans. Chances are good you’ll have the opportunity to market …
Hypothesis Testing in SEO & Statistical Significance – Whiteboard Friday
Posted by Emily.Potter
A/B testing your SEO changes can bring you a competitive edge and dodge the bullet of negative changes that could lower your traffic. In this episode of Whiteboard Friday, Emily Potter shares not only why A/B testing …
Shopify SEO: The Guide to Optimizing Shopify
Posted by cml63
A trend we’ve been noticing at Go Fish Digital is that more and more of our clients have been using the Shopify platform. While we initially thought this was just a coincidence, we can see that the …
Biggest Social Media Mistakes Businesses Make
For many people, social media can feel like a forever-changing entity that’s too hard to understand. While there are certain tricks in the algorithms that will change, there are certain principles that will always remain the same. If you’d like …
Aspects of the Franchise Agreement You Need to Understand Before You Sign
Many people develop a very poor habit in life. That habit is not reading and understanding the terms and conditions of a contract before signing it. It’s understandable why you might not always want to do that. Sometimes the contract …